Healey Motorsports Marketing

Checkered Flags

A Demographic Perspective

This is a brief overview of the major racing series. On this page you will find such useful data as individual series demographic information, who broadcasts a given series and the like. To find out more detailed information about a given series, simply click on the 'more' link.

Series Demographics
Demographic (income) Broadcast Distribution Series Market Average Race Attendance More Details
Indy Racing League Mid-high ABC, ESPN, ESPN2 Domestic & International 85,000 to 300,000+ More…
Formula One Ultra-high Speed Channel, Sky Sports, Eurosport Global 196,000 More…
NASCAR Middle NBC, FOX, FX, TNT Domestic 115,000 More…
American Le Mans Ultra-high CBS, NBC, Speed Channel, Eurosport Domestic & International 62,500 More…
NHRA POWERade® Drag Racing Series Low-middle ESPN, ESPN2 Domestic 94,900 N/A

Remember! Your corporate involvement in racing series such as IRL, Champ Car, ALMS and others allows you to tailor your demographics to suit your individual corporate needs via the hospitality and corporate funding participation. Contact Us for more details.

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